Sunday 27 September 2020

SEO Keyword Competition - How to Identify Keyword Competitiveness

 

In this step, you identify your top-rated websites for your keywords. You can consider a search engine rankings page (SERP) to be a competitive arena. Some keyword competitive competitions will simply not be in your league.

If you do your keyword research, your next step is to find the best-performing websites for your chosen keywords. In this step, we're looking at websites that are high in SERP rank and have a good number of backlinks from other websites. A backlink is a "vote" from another website that directs users to your website. A high SERP ranking site should have a lot of backlinks pointing to its website.

Your next step in keyword competition is to narrow down the list to a more specific set of highly competitive keywords. If you have several similar websites that all provide the same services and products, narrowing the focus will help to reduce your keyword competition. However, if the websites are all selling the same product, narrowing down the keywords will help to decrease keyword competition. There are several ways to narrow down the focus. For example, do you know which words are being searched most frequently? If your website's content revolves around a single keyword, you may want to write articles that focus on this keyword. If it isn't a very popular keyword, however, it may not make sense to write articles about it because readers may not be able to find your site without visiting some of your competitors.

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Another way to narrow down your keyword focus is to consider how closely related to your chosen keywords are to other keywords. A search for "car" might return websites with the search terms "car insurance"car parts" before finally landing on a website with "car insurance." These two websites are closely related but their main goal is quite different. In addition to keyword research, try to match the content and layout of each website to the other. You may want to add a side bar to the website showing the content of the main website.

Another strategy that helps with keyword research is to look at the demographics and behavior of traffic. For example, are women more likely to visit the site than men? Is the content geared toward men or is it more geared toward women? What is the average age of visitors? All of these questions will help you narrow down the keyword focus. Once you know the traffic patterns and the average age of the site's visitors, then you can identify more relevant keywords and key phrases. to use.

As you continue to perform keyword research, the quality of the sites you are targeting will increase. As long as the websites continue to stay in business and they have strong backlinks, the competition for those keywords will continue to increase. As your site gets higher in the rankings, your rankings will rise. and you will see your traffic growing, which will improve the rankings and the competition.

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